In Macau, Daisy Ho Chiu Fung, the chairwoman of SJM Holdings Limited, has augmented her involvement with the company’s financial obligations by purchasing $3 million in senior unsecured notes. This acquisition, disclosed to the Hong Kong Stock Exchange, forms part of a larger $540 million note issue by SJM International Limited, a subsidiary of SJM Holdings, completed earlier this year. The transactions, occurring on March 6, 9, and 10, illustrate Ho’s strategic positioning within the company’s debt framework rather than altering her equity interest. This move is significant as SJM navigates a complex financial landscape marked by recent asset acquisitions and restructuring of its debt portfolio.
The $540 million in senior unsecured notes, issued by SJM International Limited, are designed without collateral and maintain parity with other unsecured senior debt. These notes carry an annual interest rate of 6.500% and are set to mature in January 2031, offering a fixed income stream until maturity. Importantly, these notes cannot be converted into equity, which indicates a focus on long-term debt management rather than short-term capital gains. This issuance aims to extend the maturity of SJM’s existing debt, a strategy underscored by the group’s efforts to refinance its financial commitments by redeeming older notes with the proceeds from this offering.
The issuance of these notes occurs amidst a rising debt scenario for SJM Holdings. By the end of December 2025, the company’s net debt had escalated by approximately 12% year-on-year to HKD27.2 billion (roughly $3.5 billion USD). Analysts attribute this increase to SJM’s recent acquisitions, such as a hotel that was previously a satellite casino property, alongside ongoing capital expenditures. Furthermore, a dip in operating cash flow, coupled with reduced profitability, has pressured the company’s financial health, highlighting the necessity of this refinancing initiative.
Lucror Analytics, a credit research firm based in Singapore, has observed that despite weak financial results reported for both the fourth quarter and full-year of 2025, SJM’s liquidity position improved following the January refinancing. Shifting from 4.500% notes to the 6.500% instruments, with extended maturity to 2031, has provided SJM with a longer horizon to manage its leverage while ensuring continued access to capital.
Daisy Ho’s acquisition of the $3 million in notes represents a personal investment aligned with SJM’s fiscal strategy. While the filings do not shed light on her specific motivations, her increased stake in the notes ties her interests closely to the company’s broader financial restructuring efforts. This alignment may signal confidence in the group’s long-term financial strategy amidst a period of heightened debt and pressured profitability.
Looking ahead, the market will closely monitor SJM’s debt management and its impact on the company’s financial stability. As the notes mature, stakeholders will evaluate the effectiveness of SJM’s refinancing in stabilizing its debt levels and enhancing its operational performance. The coming years will determine how this strategic financial maneuver impacts SJM Holdings’ position within the highly competitive Macau gaming sector.

Erik Agary is a seasoned writer at True Games Reviews, specializing in gaming, casino games, and interactive entertainment. With a passion for all things digital, Erik dives deep into the latest trends and developments in the gaming world, offering insightful reviews and detailed analysis. His expertise spans across multiple gaming platforms, ensuring comprehensive coverage that resonates with both novice and experienced gamers alike.





