On September 15, 2025, Flashscore, the app known globally for providing live scores, has launched a groundbreaking feature called Follow Player. This new functionality offers football fans real-time updates on their favorite players, marking what the company describes as its “flagship app enhancement of 2025.”
The introduction of Follow Player is a direct response to the overwhelming demand from Flashscore’s extensive user base, which exceeds 100 million monthly active users. Fans can now select up to 100 players to follow, receiving notifications similar to those they currently receive for teams. These alerts will inform users about a player’s presence in the starting lineup, goals scored, substitutions made, red cards received, and post-match player ratings.
An anticipated update will broaden these notifications to include details such as assists, yellow cards, missed penalties, and transfers, providing an even more comprehensive experience. Flashscore has ambitious plans to extend the Follow Player feature to other sports by the close of this year, with basketball and hockey next in line. In addition to these real-time updates, Flashscore has enhanced its statistics offerings by incorporating player-centric data like expected goals (xG), passing accuracy, and duels won.
The app’s database now boasts nearly 590,000 players, and within the first month of the Follow Player feature’s launch, 350,000 users have already selected at least one favorite player. On average, users are following six players each, accounting for approximately 2 million player favorites in just the first month. Among these, Cristiano Ronaldo emerges as the most-followed player globally, surpassing Lionel Messi. Rising star Lamine Yamal holds third place, while Kylian Mbappe follows in fourth. Other notable figures in the top ten include Neymar, Vinicius Jr, Robert Lewandowski, and Jude Bellingham.
In the UK, the rankings see a slightly different order. While the top four remain consistent with the global standings, Liverpool’s Mo Salah claims the fifth position. He is followed by Chelsea’s Cole Palmer at sixth. New Liverpool acquisition Alexander Isak secures seventh place, with Chelsea’s Joao Pedro and Liverpool’s Florian Wirtz completing the list.
The launch of the Follow Player feature is strategically timed to coincide with the Legends Charity Game taking place tonight in Lisbon. The event, featuring prominent players like Luis Figo, Kaka, and Carles Puyol, is organized at Sporting’s Estádio José Alvalade by Sport Global, aiming to raise €1 million for charity. Flashscore serves as the official strategic partner for this match, utilizing Opta data from Stats Perform to deliver real-time updates to fans. This event also preludes the SBC Summit iGaming conference.
Tomáš Pondělík, Flashscore’s Chief Product Officer, highlighted the evolution of fandom in the digital age, noting that fans are increasingly interested in individual players rather than solely their favorite teams. “Our community has been asking for this feature for some time, but we wanted to launch it at the right moment,” he explained, underscoring their dedication to providing fast, non-intrusive notifications that enrich the fan experience without overwhelming them with information. Flashscore aims to add even more depth to their offerings, planning to incorporate pre-match previews and detailed live statistics, as well as post-match ratings.
However, the launch of Follow Player is not without its critics. Some industry experts caution that the proliferation of notifications could lead to diminished user engagement if not managed properly. There is a concern that an overload of information might make fans feel bombarded rather than informed. In response, Pondělík assures that they are taking a measured approach to ensure the notifications are meaningful and enhance rather than distract from the user experience.
Moreover, as Flashscore plans to roll out this feature across other sports such as basketball and hockey, they anticipate facing unique challenges tied to the different dynamics and data requirements of each sport. Another viewpoint suggests that while football fans might embrace this granular approach to player tracking, followers of other sports may not exhibit the same level of interest, requiring Flashscore to adapt and tailor its offerings accordingly.
Flashscore’s commitment to constantly improving their platform is evident in their roadmap for Follow Player, which includes expanding notification types and offering new ways to explore upcoming fixtures. By allowing fans to track their sports heroes in real-time, Flashscore is not only satisfying current demand but also setting a new standard for how fans engage with sports data.
As the igaming vertical continues to evolve, Flashscore’s innovative features could drive significant shifts in how fans interact with sports content, potentially influencing similar developments across other platforms. The company’s dedication to leveraging data and technology to enhance fan engagement is poised to maintain its lead in the competitive world of live sports applications. While challenges remain, Flashscore’s strategic approach and commitment to user satisfaction are likely to ensure the continued success and relevance of its offerings in the ever-changing landscape of digital sports fandom.
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