On December 1, 2025, Racecourse Media Group (RMG) and Arena Racing Company (ARC) announced their successful acquisition of a three-year contract with the Dubai Racing Club (DRC) to distribute live images and data from the prestigious Meydan Racecourse to international markets. This agreement spans three racing seasons: 2025–26, 2026–27, and 2027–28, promising to extend the reach of Dubai’s racing events globally.
RMG’s relationship with the Dubai Racing Club is not new; they have been managing the Club’s television production for over a decade. This time, to enhance their global distribution capabilities, RMG has teamed up with their seasoned partner, ARC. Both companies will leverage their joint venture, GBI Racing, to distribute DRC content worldwide effectively. This collaboration aims to maximize both reach and revenue for the Dubai Racing Club, further solidifying Meydan Racecourse’s status on the world stage.
Erwan Charpy, Head of Racing Operations & International Relations at Dubai Racing Club, expressed his enthusiasm about this continued partnership. For him, this move signifies more than just a business deal; it’s a strategic step towards expanding the global interest in what he described as “world-class and competitive racing from Meydan Racecourse.” The partnership with RMG and ARC, he suggested, would bring new levels of exposure and engagement to their events.
Nick Mills, CEO of Racecourse Media Group, underscored the significance of being entrusted with the distribution rights for such a high-profile racing club. He pointed out that the combined efforts of RMG and ARC, as major distributors of horse racing content, provide unmatched metrics in terms of audience reach and engagement. With their extensive distribution network, Mills is confident that they will unlock the highest potential revenue for the Dubai Racing Club.
Brendan Parnell, Managing Director of Media & International at Arena Racing Company, shared his excitement about the agreement. Meydan Racecourse, he noted, is a premier venue that draws significant global attention from racing fans. Parnell emphasized their intention to work through their retail and GBI networks to bolster DRC’s presence on an international scale, enhancing the reach of Meydan’s prestigious racing content.
GBI Racing is a key player in the global distribution of horse racing content, currently broadcasting in approximately 10,000 shops worldwide and servicing over 100 digital customers. In the UK and Ireland, RMG and ARC are set to deliver a robust combination of digital streaming and retail services, promising comprehensive coverage of DRC events.
The 2025–26 racing season, running from November to March 28, is set to showcase the thrilling Dubai Racing Carnival. This event is a highlight of the international racing calendar, known for its competitive races and participation from many of the sport’s elite figures. The season will culminate with the Dubai World Cup day on March 28, marking the 30th running of this iconic race. Offering a staggering US$30.5 million in prize money across six Group 1 races and three Group 2 races, the Dubai World Cup is celebrated as the most spectacular race event worldwide.
Meydan Racecourse stands as the world’s largest integrated horseracing facility, hosting not only the Dubai Racing Carnival but also the illustrious Dubai World Cup race day. Its architectural marvel, the Grandstand, stretches half a mile and accommodates more than 80,000 spectators, embodying the grandeur and scale of Dubai’s racing aspirations.
While this partnership is poised to significantly enhance the international footprint of Dubai Racing Club, some industry commentators have raised questions about the challenges of penetrating certain markets where horse racing is less popular or faces regulatory hurdles. The complexities of broadcasting rights and local market dynamics can present barriers that even established players like RMG and ARC must navigate carefully.
Nevertheless, the overwhelming consensus among insiders is that the synergies between RMG and ARC offer a formidable advantage. Their expertise and existing infrastructure provide a strong foundation for successful global distribution. “This partnership represents a significant milestone in the global racing landscape,” one industry observer remarked, pointing out that the collaboration could serve as a model for future international distribution deals in the racing world.
As the racing seasons unfold, all eyes will be on how effectively RMG and ARC can expand the reach of Meydan’s racing content. The potential for increased viewer engagement and revenue generation is substantial, promising to elevate Dubai Racing Club’s profile even further on the global stage.
Erik Agary is a seasoned writer at True Games Reviews, specializing in gaming, casino games, and interactive entertainment. With a passion for all things digital, Erik dives deep into the latest trends and developments in the gaming world, offering insightful reviews and detailed analysis. His expertise spans across multiple gaming platforms, ensuring comprehensive coverage that resonates with both novice and experienced gamers alike.
3.8/5Fat Pirate Casino
20 FREE SPINS
